Social Media Marketing (SMM) is a vital part of modern digital marketing strategies. With over 3 billion active social media users worldwide, it has become essential for businesses to take advantage of the benefits of SMM services. Influencer marketing has become a popular strategy for SMM services. It also helps businesses find and collaborate with influencers to promote their products or services. SMM features such as social media ads, influencer marketing, and content marketing can help increase brand awareness among potential customers. Compared to traditional marketing methods, SMM is cost-effective. SMM businesses can create and share organic content, which is free and reaches a wide audience.